Driving Awareness and Engagement through Mobile Advertising

Public service announcements on TV and radio that support worthy causes occur all the time. How often do they occur on consumers' mobile phones, the most personal of devices? In the near future, the answer will be "all the time." Find out how mobile and online advertising specifically for non-profits can represent a true game-changer for cause-related marketing and driving donor engagement.

Speaker: Michael Becker, Managing Director, North America, Mobile Marketing Association

Event Details
Date: 
Dec 5 2012 - 13:15 to 13:45
Price: 
Free & Paid Elements
Type: 
Presentation
Role: 
Keynote

 

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